Magnum + Queens Wine

It started with a name and a simple idea

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Concept

A boutique wine merchant sourcing a carefully curated selection of rare, unique and contemporary Australian and international wine

Monthly wine subscription service that follows a them

Pairing wine with food suggestions and recipes

Wine gifts

Australia wide delivery

High end packaging, design, website and photography

Fun and playful with a side of sophistication

Design

Magnum + Queens brand identity and logo was created by graphic designer Anna Topalidou.

The brief was detailed - I had a very clear vision of what I wanted Magnum + Queens to be.

‘ The brand mark is simultaneously composed of a faceted jewel and a sparkling wine drop—a logo mark that offers endless expressive possibilities—set above friendly geometric typography.’ Anna Topalidou

 

Fiorire Sparkling

to flower, to bloom, to blossom, to flourish

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A sparkling wine made under the label Magnum + Queens Wine

Project Management - Kirsten Dickie

Designers - Beth Emily + Anna Topalidou

 

Gifting

A simple question

Why is wine gifting so boring?

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Finding a niche in the saturated wine market isn’t easy

‘Queens of Wine Gifting’ became an instant success. Our attention to detail was the key

Clever and fun designs

Attention to detail - All gifts were packages with love, included a note to the recipient, tasting notes, matching recipe

 

Subscription

Forget the bottle-o, and sign up to the Queens Club and receive a monthly delivery of exceptional wines delivered straight to your door!

Working with D-Code we created a subscription platform that was unique to Magnum + Queens.

An automated platform that captured clients information, preferences, special requests and allowed for a seamless monthly distribution.

The Queens Selection followed a monthly theme

Iberian Nights - Wine form Spain and Portugal

On a Knife’s Edge - Wines from high altitudes

The Outsiders - Wine makers pushing boundaries

The Lighter Shades of Red

Pinot Noir | Gamay | Relatives

The Wild Ones

All about minimal-intervention drops, pét-nats, orange wines, skin-contact and a few bottles with plenty of sediment floating around.
Original, idiosyncratic, crazy even, and utterly delicious.

 

Social Media

New @laviolettawines wines have landed! If you love their pét-nats it’s time to try these new release reds 👌 Available in-store and online very soon. Small quantities so DM me if you want some 🍷 . . . . . #queensofthewine#magnumandqueenswine
Garage Project, Fairy Bread Rosé Cans! Yes these little pocket rockets are a field blend of organic Nelson grown, carbonic Pinot Noir and hyper aromatic Gewürtztraminer. We would normally call this a #parkwine but right now it’s a can to crac
Yes we are open for business as usual with more and more new exciting wines arriving everyday 🍷 Open till 7pm tonight! .
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#wine#winestagram#winelife#instawine#drinkwine#foodandwine#sommelier#cheers#winery #winetime#winelovers#vino#wineclub#southme
Whiskey Sour Puss Pack * Tuthilltown Spirits Hudson Baby Bourbon 350ml - Gardiner, New York, USA * Batch Bitters No. 9 Orange 250ml - Blacktown, New South Wales, Australia * Luxardo Maraschino Cherries 400gm - Padua, Veneto, Italy * All you’ll
Guess what’s back in-store! Fun fizz or as a few of our customer have affectionately named this ‘Breakfast Juice’ 🍾 Whatever name you want to call it we call the La Violetta Patio Nat bloody delicious 🥂 #queensofthewine . . . . #p
Same day 🚗💨 .
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#queensofthewine#magnumandqueenswine#ffreedelivery#samedaydelivery
#wine#winestagram#winelife#instawine#drinkwine#foodandwine#sommelier#cheers#winery #winetime#winelovers#vino#wineclub#southmelbourne#gifts#redwine#winelover#drin
We can’t do box and bubbles anymore but return your 3 pack gift boxes to our store and receive 10% off any purchase in-store. 🎁 Open 7 days from 10am #queensofthewine .
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#wine#winestagram#winelife#instawine#drinkwine#foodandwine#sommeli